in fitness industry
Welcome to IWF Shanghai 2027 – Shanghai International Health, Wellness, Fitness Expo
IWF Shanghai 2027 is a leading international fitness and sporting goods exhibition, scheduled from 12–14 March 2027 at the Shanghai World Expo Exhibition & Convention Center (SWEECC), China. The event brings together global fitness brands, fitness equipment manufacturers, sports equipment suppliers, activewear companies, sports nutrition brands, wellness businesses, and industry professionals under one platform.
IWF Shanghai 2027 also provides dedicated international OEM & ODM trade opportunities, connecting overseas buyers with experienced Chinese manufacturers and suppliers. The exhibition covers commercial and home fitness equipment, Pilates equipment, sports rehabilitation, swimming and SPA facilities, sports apparel and footwear, outdoor sports, smart fitness technology, sports nutrition, and functional health products.
Through professional matchmaking, business networking, and industry-focused programs, IWF Shanghai helps brands, distributors, retailers, importers, manufacturers, and fitness professionals discover new products, build international partnerships, identify reliable suppliers, and expand their business opportunities across China, Asia, and global markets.
Three days of pure innovation.
Shape the future of wellness.
Exhibiting Scope
Explore top-tier exhibits ranging from heavy commercial gear to cutting-edge sports nutrition and smart fitness tracking devices.
Fitness Equipment
- Commercial Fitness Equipment
- Fitness Equipment Spare Parts & Accessories
- Body Testing / Correction Equipment
- Pilates Equipment
- Sports Rehabilitation Equipment
- Youth Physical Fitness Equipment
Fitness Pavilion
Youth Sports Education
- Sports Training Equipment & Teaching Gear
- Physical Education Supporting Products
- Physical Education & Training Institutions
- Sports Smart Wearables for Children
- Business Promotion & Agency Affiliation
- Recommendation for Sports Institutes
- School Stadium Facilities Construction
Youth & Training
Stadium Construction
- Venue Materials & Supporting Facilities
- Construction Equipment & Gym Supplies
- Fence, Purse Seine & HVAC Materials
- Lighting Systems & Indoor/Outdoor Courts
- Acoustic & Shock-Proof Sound Insulation
- Smart Trails & Park Sports Facilities
- Digital Platforms & Safety Monitoring
Stadium Arena
Swimming Facilities & SPA
- Public Swimming Facilities & Technology
- Private Swimming Pool & Supporting Gear
- Waterscape & Fountain Equipment
- Swimming & Life-Saving Supplies
- Sauna, SPA & Shower Leisure Facilities
- Infant Swimming & Water Park Equipment
- Design Agencies & Media Associations
Aqua & Wellness
Club Supporting Facilities
- Gym & Club Smart Management Systems
- Design, Construction, Ground Laying & Lockers
- Operations Franchise & Boxing Gear
- Sports Fitness APP, EMS & Smart Wearables
- Beauty Slimming & Body Testing Systems
- Digital Intelligent Fitness Solutions
- Bodybuilding Media & Enterprise Services
Club Solutions
Sports Leisure & Nutrition
- Household Fitness & Massage Gear
- Sports Shoes, Apparel, Wearables & Outdoor
- Balls, Accessories & E-commerce Platforms
- Sports Nutrition, Supplements & Health Foods
- Light Diet, Functional Drinks & Packaging
- Shaker Cups, Punching Machines & OEM
Nutrition & Gear
Why Visit?
Grasp Your Share of China's Booming Fitness & Health Products Market
What you get as a
registered buyer
Overseas trade visitors are supported from the moment they register until they leave the hall.
Trade matchmaking
Tell us what you source and we arrange one-to-one meetings with matching exhibitors before you arrive.
Free hotel
Qualified overseas buyers receive complimentary accommodation for the duration of the show.
Visa support
We issue official invitation letters and guide you through the China visa application step by step.
Factory tour
Visit the production lines of leading Chinese manufacturers in organised post-show tours.
VIP lounge & restroom
Private lounge access to rest, take calls and continue conversations away from the show floor.
See you at
Shanghai World Expo Exhibition & Convention Center.
SWEECC is a premier exhibition venue located in Shanghai, China, offering top-tier amenities and seamless connectivity for international business travelers and exhibitors.