30 OCTOBER - 1 NOVEMBER 2018, Dubai World Trade Centre

Welcome to yummex Middle East

yummex Middle East is the MENA region’s leading sweets & snacks event that welcomes international traders, wholesalers, importers, retailers and Foodservice professionals to connect with international suppliers of confectionery and convenience F&B products over 3 days. A successful satellite exhibition of the world-famous ISM Cologne and powered by the world’s leading annual food exhibition Gulfood, yummex Middle East trades under six distinct sectors covering Sugar Confectionery, Biscuits & Bakery, Snacks & Ready To Eat, Frozen Confectionery, Breakfast Products, Chocolate & Cocoa Products.

Who Attends

During the 2017 edition yummex Middle East welcomed more than 15,000 visitors combined with its co-located shows, including international chefs, GMs, F&B Managers and procurement heads from Carrefour, Spinneys, LuLu hypermarket, Dubai Duty Free, Jumeirah Group, Kempinski Hotels, Sofitel, Choitrams, Tesco, The Ritz Carlton and many others. As the region’s largest of its kind, yummex Middle East is where MENA’s food professionals go to update and adapt their product lines as global consumers continue to look for healthier and more adventurous ways to indulge.

Features & Networking

yummex Middle Eastis where you can find ways to put the latest premium sweet and snack trends into practice. Co-located with The Speciality Food Festival, SEAFEX Middle East and GulfHost, yummex Middle East gives you access to a raft of interactive activities such as Chefs Theatre, Sweet Trends by Innova Market Insights, Gelato Campus and the GulfHost Restaurant Development Conference, to name a few. Your chance to stay at the cutting edge of sweets preparation for the year ahead is also an opportunity to gain insight into the hospitality industry at large, as delegates at the Free to Attend GulfHost Restaurant Development Conference benefit from entrepreneurial case studies shared by than 60 seasoned experts from within the GCC.

11,280 m²
exhibition space

trade visitors from 111 countries


exhibiting countries

Exhibitors' Profile

More than 300 exhibitors showcase their products and services at yummex Middle East, from global food producers such as General Mills showcasing household name brands like –Häagen-Dazs, Nature Valley and Betty Crocker, to independent supermarket aisle dominators like Jelly Belly, to traditional, authentic and family run producers such as Destrooper-Olivier. Visit yummexme.com for the full list of exhibitors.

yummex Middle East 2018

Sugar confectionery

yummex Middle East 2018

Snacks & Ready To Eat

yummex Middle East 2018

Biscuits & Bakery

yummex Middle East 2018

Breakfast Products

yummex Middle East 2018

Frozen Confectionery

yummex Middle East 2018

Chocolate & Cocoa Products

Why should I visit?

1) Convenience: Yummex Middle East brings together the key international buyers and suppliers at a central destination between East and West. Dubai is strategically positioned to serve both established and emerging markets, making it more accessible than other competitive events taking place in Europe or America.

2) Business Opportunity: There is a marked rise in hotel development and renovation taking place in the lead up to Dubai World Expo 2020, creating exceptional networking potential. The Middle East and North Africa region as a whole is in the midst of exponential tourism growth, with operators openly exploring destinations in the Middle East, where tourism is booming.

yummex Middle East is co-located with 3 complementary trade events showcasing products in the form of artisanal & fine food at The Speciality Food Festival, seafood at SEAFEX Middle East and Foodservice equipment at GulfHost. Your yummex Middle East entry pass admits free entry to all co-located events.