Welcome to Kisaan Mahachaupal Utsav 2016

Rural Outreach is going to host Kisaan Mahachaupal Utsav (KMU) 2016 which is going to be held from 02nd March 2016 to 12th March 2016 at 4 most prosperous districts (Baghpat, Meerut, Muzaffarnagar, Saharanpur) of Uttar Pradesh West. These 2 days long event will expose the progressive farmers and rural consumers to the latest technologies, products offerings and services from Agri Industry, FMCG, Consumer, durables, Farm Machinery, Automobiles, telecommunication, educational institution or any other relevant stake holders. This mega Utsav is aimed at providing an effective platform for creating product awareness, brands promotion through Information dissemination & entertaining activities, technology film theatre and host of other farmers focused activities.

Exhibitor Profile

  • Agriculture Industry
  • FMCG
  • Consumer Durables
  • Banks and Financial Institutions
  • Farm Machinery and Micro Irrigation
  • Automobiles
  • Telecommunications
  • Dairy and Poultry Sector
  • Research Institutions and NGO's
  • Rural Craft Products
  • Solar Products
  • Development Institutions
  • Cattle Feed
  • Insurance Companies
  • Khadi Artisan and Kisaan clubs
  • Government Departments
  • And many more...

Visitor Profile

  • Reaching out to approx 3.0 Lac rural people and drawing the participation of Rl & R2 affluent class.
  • Key decision makers, influencer's, Information seekers & the aspiring class.
  • Large & medium farmers with disposable income
  • Youth – looking for employment opportunities
  • College & School Students, Service class
  • Traders & Retailer from the catchment areas
  • Officials from major Govt. department, MFI & NGOs will visit and interact.
  • Women & Kids

Special Attraction of the Event :

  • Hourly Lucky draws.
  • Participatory competitions for farmers & rural youth
  • Cultural evening with local celebrities, magic/puppet shows.
  • Kisaan Goshthi
  • Host of other Farmer's engagement & entertainment activities